Hongqi has arrived - the rise of China’s premier luxury cars in the Philippines
The Hongqi E-HS9.
Hongqi, China’s premier luxury car brand, is making waves in the Philippines with its signature design rooted in new nobility and refined elegance.
Launched in 1958 and operated by automotive giant FAW Group, Hongqi—which translates to “red flag” in Chinese—is the oldest and one of the most prestigious car brands in China. Known for its heritage of luxury and state-level prestige, Hongqi officially entered the Philippine market in 2023.
Since then, the brand has shown strong commitment to Filipino motorists by rapidly expanding its local footprint. Starting with a flagship showroom in Bonifacio Global City, Hongqi has now established additional dealerships in Manila Bay, Alabang, and Quezon City—a clear sign that this rising luxury marque is here to stay.
The Hongqi H9.
Hongqi, China’s premier luxury car brand, offers a diverse range of sedans and SUVs in the Philippines. The H9 and E-HS9 serve as flagship models, delivering premium comfort and cutting-edge technology—one as a luxury sedan, the other as an all-electric SUV. For more accessible options, the H5, HS3, and HS5 cater to professionals and families with refined design and practical performance. On the electric front, models like the E-QM5, EH7, and EHS7 showcase Hongqi’s push toward sustainability, combining eco-efficiency with elegance.
The rear of the Hongqi H9 exudes luxury.
As Hongqi continues to grow its presence in the Philippines, it brings with it a bold fusion of heritage, innovation, and refined design. With expanding showrooms and a growing lineup of premium and electric models, Hongqi is poised to redefine what luxury means for the modern Filipino driver.
